Kwit is a French digital health startup specializing in addiction treatment. Founded in 2016 in Strasbourg by Geoffrey Kretz, Christophe Dehlinger, and Jean-François Kraemer, the company develops digital therapeutics based on cognitive behavioral science and gamification. Its flagship app, Kwit (smoking/nicotine cessation), supports nearly 5 million users and has been WHO-validated since 2023. Kwit also offers Sobero for alcohol management. The company partners with health insurers and pharmaceutical laboratories to enhance patient care. Ambition: help 100 million people by 2030.